Kat Von D Everlasting Liquid Lipstick in K-Dub (0.22 oz.) retails for $20 USD ($24 CAD) and will be launching at Sephora & Sephora Canada on 04/04 and in-stores 04/21, along with 9 other new shades. In the mean time, here are some comparison / dupe swatches...
* MAC Ariana Grande 2 ($17 USD, 0.10 oz.) is a deep cool pink. [LE]
* Too Faced Melted Rainbow ($21 USD, 0.40 oz.) is a magenta. [LE] — review
* Kat Von D K-Dub ($20 USD, 0.22 oz.) is a bold fuchsia. [P]
* Kat Von D Susperia ($20 USD, 0.22 oz.) is a bright lavender. [P] — review
* Kat Von D L.U.V. ($20 USD, 0.22 oz.) is a rich violet. [P]
* Caked Jelly ($16 USD, 0.24 oz.) is a cool, candied purple. [P] — review
* Sephora Collection African Violet ($14 USD, 0.169 oz.) [P] — review
Browse the whole range at Sephora, don't forget your free deluxe sample...